Communication Arts and Sciences at Michigan State University

Study on Board 2009

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August 14, 2009

The Department of Advertising, Public Relations, and Retailing hosted 28 students and 4 faculty members, from The Universita Cattolica Del Sacro Cuore, Milan, Italy, for the 3rd annual Study on Board Summer Study Program, July 18 - August 8.  

The program includes first-class instruction in the areas of advertising research and strategy, public relations strategy, planning and execution, and planning and consumer behavior. Class time includes expert guest lecturers, interactive activities and research as well as a visit to a Chicago area advertising and PR agency.

The students also enjoy a welcome dinner at department chair Dr. Rick Cole's home, excursions to Chicago, Ann Arbor, South Haven for a day at the beach and a game at the Lansing Lugnuts.

The four faculty members included Dr. Rosella Gambetti who is an Assistant Professor of Management at the Catholic University of Milan where she specializes in Corporate Communication.